Privacy Policy

Effective Date: January 7, 2025
Last Updated: January 7, 2025

“National Kidney Partners, LLP” (“we,” “us,” or “our”) operates the “National Kidney Partners” website (nationalkidneypartners.com) (the “Service”). This Privacy Policy explains how we collect, use, protect, and disclose information from users of our website and communication services, including SMS messaging.

Information Collection

We collect a variety of information from and about our users to provide, improve, and personalize our services. The types of information we collect include, but are not limited to:

• First and Last Name
• Phone Number
• Email Address
• Address
• Usage Data

Methods of Collection

We collect information in several ways:

1. Directly from You: When you register on our site, provide your phone number, or contact us.
2. Automatically: Through cookies, browsing activity, or similar technologies.
3. Communication: When you engage with us via email, SMS, or other communication channels.

SMS Communication

Purpose of SMS Communications

We use SMS messaging solely for general communication purposes, such as:

• Appointment reminders.
• Service updates.
• Responses to user inquiries.

We do not use SMS for marketing purposes or share SMS data with third parties for promotional activities.

Consent for SMS Communications

We require explicit opt-in consent to send SMS messages. Users provide this consent by:

• Checking a box during registration or form submission that explicitly states their agreement to receive SMS messages.
• Sending an SMS to a designated number, replying “YES,” or another affirmative action.

We ensure all SMS messages align with the specific type of campaigns registered under 10DLC compliance standards.

Opt-Out Mechanism

Users can opt-out of receiving SMS messages at any time by replying “STOP” to any message. Upon opting out, users will receive a confirmation message indicating they have been unsubscribed. Users can also contact us directly at [Insert Contact Information] to request removal from our SMS list.

Data Retention

We retain SMS data, including metadata (e.g., timestamps and delivery status), for a period of 90 days to comply with troubleshooting and regulatory requirements. After this period, the data is either securely deleted or anonymized.

Use of Information

We use the information collected for various purposes, including:

• Providing and managing our services.
• Communicating with you regarding appointments or service-related updates.
• Complying with legal and regulatory obligations.
• Ensuring the functionality and performance of our services.

Information Sharing and Disclosure

We do not sell, rent, or share personal information, including SMS data, for marketing purposes. Information is shared only in the following scenarios:

• Service Providers: SMS messages are facilitated through vetted third-party providers (e.g., Twilio, Bandwidth) who comply with industry standards, including FCC, TCPA, and TCR regulations. These providers are contractually obligated to protect your data and use it only for service-related purposes.
• Legal Requirements: When required by law, such as in response to a subpoena or court order.
• Protecting Rights and Safety: To protect the safety, rights, or property of our company, users, or others.

Security Measures

We employ industry-standard measures to protect your data from unauthorized access, disclosure, alteration, or destruction, including:

• Encryption: SMS data is encrypted during transmission and storage where applicable.
• Access Controls: Restricting data access to authorized personnel only.
• Monitoring: Regular audits and monitoring of systems for vulnerabilities and threats.

Compliance with 10DLC and Regulations

We comply with all applicable regulations, including:

• FCC (Federal Communications Commission) rules.
• TCPA (Telephone Consumer Protection Act) requirements for consent and opt-out mechanisms.
• 10DLC guidelines for registering campaigns and ensuring appropriate use of messaging channels through The Campaign Registry.

All SMS messages are categorized under approved use cases (e.g., informational, transactional) and adhere to content and frequency limits outlined by TCR.

User Rights

You have the following rights regarding your personal information:

• Access: Request a copy of the personal data we hold about you.
• Correction: Request that we correct inaccurate or incomplete data.
• Deletion: Request that we delete your personal data, including SMS data.

To exercise these rights, please contact us at info@nationalkidneypartners.com.

Updates to This Policy

We may update this privacy policy from time to time to reflect changes in regulations or our practices. Any changes will be posted on this page, and significant updates will be communicated directly to users where required.

Contact Information

If you have any questions about this privacy policy or SMS practices, please contact us at:

Email Address: info@nationalkidneypartners.com
Phone Number: 727-863-5418
Address: 14134 Nephron Lane, Hudson, FL 34667